BREAD & BUTTER. 2009 January

BREAD & BUTTER provides the concept of an innovative trade fair event for the progressive, contemporary clothing culture.

As an international specialist trade fair for Street and Urban Wear, BREAD & BUTTER BARCELONA represents a marketing and communication platform for brands, labels and designers from the areas of Denim, Sportswear, Street Fashion, Function Wear and Casual Dressed Up, as well as for suppliers from the preliminary stage of the textile industry.

With a unique brand portfolio, BREAD & BUTTER confirms its position as the leading international trade fair and trademark – it is the meeting point for buyers, traders and representatives from the textile industry press. Almost 100,000 visitors from over 100 countries and 1,000 exhibiting brands in January 2008 speak for themselves.

Like no other event, the “tradeshow for selected brands“ reflects the culture and brand philosophy of its exhibitors: the brands exhibiting at BREAD & BUTTER present themselves according to their brand direction with their complete versatility.

Twice each year, the “tradeshow for selected brands“ brings together both inspiration and business according to the basic principle of “Fun & Profit“. Its early date makes BREAD & BUTTER the kick-off event within the industry